About the Company

TonyBet is a private online gambling company primarily focused on sports. Originally OmniBet (2003), it was rebranded as TonyBet in 2011 after being acquired by Antanas Guoga and later acquired by Betsson in 2016. Operating in multiple countries, TonyBet holds operating licenses in Estonia, the UK, Canada, Spain, Australia, the Netherlands, Latvia, and Portugal.

Environmental Impact

• No publicly disclosed information on environmental sustainability efforts.

Social Impact

Internal:

• Limited information about workplace policies.
• Favourable Glassdoor rating (4.4), but limited reviews.

External:

• TonyBet does not provide comprehensive information on its external social impact or corporate social responsibility (CSR) initiatives. There is a lack of transparency regarding the company’s contributions to the broader community or societal well-being.

Responsible Gaming

• TonyBet claims to support responsible gaming, using tools such as wager limits, customer history, and self-exclusion tools to protect its customers. However, there is a lack of transparency regarding its policies on these subjects.

Governance

• Good corporate governance does not seem to be a focus for TonyBet. The lack of transparency also makes it challenging to find any information regarding its structure and management strategies. We may revisit my review of TonyBet’s governance aspect if the company produces any further information on this.

Sanctions, Controversies, and Concerns

• In January, TonyBet was given a sanction and fined £442,750 by the UK Gambling Commission for failing to have fair and transparent terms, and for failing to follow social responsibility and anti-money laundering rules. Concerns were raised about TonyBet’s conduct, particularly in checking credentials for winners and the challenges players faced in collecting their winnings.

UN Sustainable Development Goals (SDGs)

TonyBet’s impact on UN SDGs is currently unclear due to limited available data. A more comprehensive understanding of the company’s operations and commitments is needed to assess its contributions to the outlined sustainability goals.

Conclusion

In conclusion, TonyBet, as a sports-focused online gambling company, currently lacks comprehensive publicly available information on its environmental and social responsibility commitments. The company has faced regulatory sanctions, raising concerns about its governance practices. Transparency in reporting and detailed disclosures regarding ESG practices would contribute to a more informed assessment of TonyBet’s overall sustainability efforts.

Answering Key Questions

1. How transparent is the company?
   • TonyBet’s transparency in its operations and practices is currently not explicitly outlined in available information.
2. Does it have an ESG strategy?
   • The explicit details of TonyBet’s ESG strategy are not available in the public domain.
3. Has the company faced sanctions and/or controversies?
   • TonyBet has faced regulatory sanctions, notably a fine from the UK Gambling Commission, raising concerns about its adherence to fair and transparent terms.
4. Does the company have any public rating?
   • Information about TonyBet’s public rating is currently not available.

BWC Sustainability Scorecard: TonyBet

Transparency Rating (0-5)

• Score: 1
• Description: TonyBet’s transparency in its operations and practices is currently not explicitly outlined in available information.
• Strengths: Limited Glassdoor rating (4.4) indicating some positive employee feedback.
• Areas for Improvement: Enhanced transparency in reporting, especially concerning ESG practices and corporate governance.

ESG Strategy (0-5)

• Score: 1
• Description: The explicit details of TonyBet’s ESG strategy are not available in the public domain.
• Strengths: Limited responsible gaming tools mentioned.
• Areas for Improvement: Develop and disclose a comprehensive ESG strategy with specific environmental and social initiatives.

Sanctions (AML, consumer protection & responsible gaming, ethical marketing) (0-5)

• Score: 2
• Description: TonyBet has faced regulatory sanctions, notably a fine from the UK Gambling Commission, raising concerns about its adherence to fair and transparent terms.
• Strengths: Utilization of responsible gaming tools.
• Areas for Improvement: Enhance adherence to regulations and improve transparency in terms and conditions.

Public Reputation (0-5)

• Score: N/A (No available public rating)
• Description: Information about TonyBet’s public rating is currently not available.
• Strengths: N/A
• Areas for Improvement: Monitor and improve public ratings if available.

Final Score: 1.25 (Rounded to 1)

TonyBet receives a final score of 1.25, which rounds down to 1 (Bad – Are you sure you want to go here?). This score reflects limited transparency in operations and ESG practices, as well as concerns raised by regulatory sanctions. While the company has utilized responsible gaming tools, there are notable gaps in its ESG strategy and overall transparency.

TonyBet has significant opportunities for improvement in transparency, development of a comprehensive ESG strategy with specific environmental and social initiatives, and enhanced adherence to regulatory standards. Improving communication with stakeholders and implementing a more robust ESG framework could strengthen trust and confidence among customers, investors, and the broader community.

Note: This scorecard is based on the BWC rating system, providing an assessment of TonyBet’s sustainability performance across transparency, ESG strategy, sanctions, controversies, and public ratings. It offers a snapshot view for stakeholders and investors, highlighting the company’s strengths and areas for improvement.

Note: This analysis is based on publicly available information, and future reviews will delve deeper into ESG reporting and potential improvements through interviews with company representatives.

Source Material: Refer to the provided hyperlinks for detailed sources.